Ford men's wear   

American Ford 012 years into the Chinese market!
Brand positioning
           ; urban leisure men's
Brand style
 ,  ,  ,  ,  ,  ,,  ,  ,, and
, which is a casual wear. Brand personality
              speed and passion; freedom and
Target consumer group
           ; 22-45 years old they are free, love life, indulge in speed and passion; they have a world view of love and good social morality; they have a passion for cars but they advocate environmental protection and ecological harmony. They have a passion for the history and culture of the car, the distribution of the mature charm but not to lose vigor, is a typical "sunny man"
Category
& nbsp; & nbsp; & nbsp; & nbsp; & nbsp; & nbsp; single jeans, knitted jacket, cotton jacket, denim jacket, jacket, down coat, shirt, T-shirt, sweater & nbsp & nbsp; & nbsp; & nbsp; West, trousers, casual pants, footwear, handbags, belts, watches, ties, scarves, hats, glasses < br > mainly engaged in: Men's, leather goods