The sugar Katie brand children's clothing   

Brand introduction
        Zhejiang sugar Katie children's clothing, children's clothing brand in 2008 to create, leisure wear, fashion as the breakthrough point, to the "high starting point, the grade, mid-range price" for the business development strategy, to the "pragmatic, pioneering and innovative" business philosophy, to "leisure, fashion, Korean, health" urbanization style, won the market and consumer recognition. We rely on the country's largest children's clothing production base, to ensure that the sugar Katie kids become the majority of young children love and trust products. The sugar Katie will provide the green, environmental health, fashion for the majority of children China high-quality and low price products.

        1, brand promotion purpose:   "high-quality, mid-range children's clothing fashion trend of the parity"
        2, the brand concept: "little fashionista"
        3, style: Pastoral leisure, fashionable, Princess gentleman, colorful, focusing on "leisure", "fashion", "diversification"
        4, product object age: 2-14 years old kindergarten and primary
Product object height: 80cm to 150+cm
        5, the target market:   one or two domestic, three class city, county and town around economic good
        6, price strategy: mid-range parity, mass consumption
    spring and summer: 20-80 yuan / piece are
    autumn and winter: 40-150 yuan / piece are
The
product positioning Products with fashionable city as the theme, to create fashion personality, fashion, high-quality small Master tide dazzle children.
The sugar Katie for parents: they are 80 before and after the parents, generally received higher education, went to the big city, good aesthetic flair, want their children to health, sunshine, fashion, personality. In the children's clothing, they attach importance to quality clothing and appearance, the basic requirements of safe, comfortable clothing fashion, beautiful, can let the child from his peers is absolutely beautiful point. At the same time, they hope the price is moderate, children grow fast, clothes basically next quarter or second years not to wear, so good quality, style fashion beautiful, high performance price ratio of children's clothing is definitely their best choice.
The sugar Katie for children: they are confident, positive, the hobby is widespread, likes and various social activities and cultural activities. They need to dress is fashion, and self personality, have their own distinct preferences, they tend to make their own decisions to choose their own clothes, and parents are generally respect the child's choice.
The product category
The male / female children's spring and summer: jacket, windbreaker, sweaters, T-Shirts, shirts, trousers, dresses, skirts, sportswear.
The male / female child autumn and winter: sweater, cotton padded clothes, down jacket, suits, coats, T-Shirts, shirts, jackets, underwear, trousers, dress, skirt, sport wear, dresses, Maga classes.
Accessories: Tongwa series, stationery series, small gifts series.
The sugar Katie kids standard store advantage: zero initial fee, zero management fees, full guidance and help - including location, decoration design guidance, display, sales coaching, promotion planning, style adjustment; goods 100% whole hand exchange;
The sugar Katie launched join policy in a short time, so far, the sugar Katie kids stores nationwide exceeded 160. Join the details of the Advisory Service QQ  1344925376
main business: mid-range children's clothing brand children's wear children to children's clothing wholesale factory direct supply