SHAMIQI Lisa Mickey
TO: you join / agency partners PAGE: a total of 1 page
SUB: on Sha Mickey positioning style cooperation policy incentives to support the introduction of   and nbsp;; order: 2014.05.20
TEL:15017899785 18002241926 (Feng Jie). QQ; 1691883024
Official website; http://www.zheqifushi.com/
SHAMIQI brand structure, brand name from Chinese Samich, "Qi" meaning as jade, a wonderland of exotic flowers and rare herbs, a romantic and wonderful name! Is the perfect combination of Oriental Aesthetics and Western fashion culture, fashion European romantic feelings to the pursuit of self realization style trend of women, at the same time with the progress of the times, and add more rich brand concept. She was elegant like a lotus, pure as a girl, adhere to the self heart pure the most beautiful ladies feelings, is the fashionable woman of longing for romance, with beauty and confidence to the interpretation of the joy and happiness.
Brand positioning scheme;
1, consumer orientation; 20-35 years old, with a sense of fashion, the dress has a high taste of women as the core audience.
The 2 orientation; let the fashion into life, fashion popular, do 'parity fashion', let more affinity and sensibility are.
3 market positioning; the face of the two or three line of the market (city walking street, the main road street, city mainstream market).
4 positioning style; the three series (R, J, C) to meet the needs of modern women in different outfits and collocation requirements.
5 market price with spring and summer autumn and winter; 150-450 200-800
Brand:
Join the brand is not joining in a fee of
In May 20th our company orders, set up this year for the first time in autumn and winter is the brand styles will be ordering
We are facing the National Recruitment agents and franchisees, conditions of preferential, give support for large
customers
Product style is Korea fashion women's clothing, there is a classified in love, Gloria style, but we have our own
characteristics
We joined the discount is 72% off, the strength of the agency discount is 81% off, but requires certain sales amount of tasks have such a low discount
Cargo transfer rate: in season is outside the 15%- season is 10%
Container decoration we have the support, reached a certain sales rebate will be full of
We are the new brand has great potential, so do is in the end price, product quality assured
Join the plan set by the company in two ways: quarter of cooperation and cooperation agreement
Series
Age
Keywords
The core price
Relax
20-30
Playful, romantic, youth, vitality of
Spring and summer; 150-300
Autumn and winter; 150-650
Jeans
20-30
Sunshine, frank, the activity of
Spring and summer; 150-300
Autumn and winter; 150-650
Collection
25-35
Simple, elegant charm,
Spring and summer; 200-450
Autumn and winter; 300-800
main business: Korea fashion women's clothing
New business
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