Dongguan Hongjin clothing Limited company headquarters is located in Chinese clothing Humen City, covers an area of 23000 square meters, the existing staff of one thousand people. With the rapid development of leisure clothing industry, has developed into a set design, development, production, marketing, brand operation retail as one of the major clothing brand enterprises in Guangdong, and Meizhou, Changping and other places to invest much home branch. Hung Kam company holds a well-known sportswear brand -- "pure" ("WESHINE"), including fashion, leisure and other major series, T-shirt, sweater, jacket, windbreaker, cotton jacket, jeans, down product categories.
"warm pure" brand since its inception in 1996, has been committed to continue to build brand value, has hired a popular film star Yuan Li, Huang Xiaoming, Shirley Dai and Hu Ge as the brand spokesman. Now in addition to Tibet warm pure brand in the country has established more than 20 branches, more than 1000 stores and counters. In 2004 through the IS09001:2000 international quality management system and ERP+JIT management system, in 2006 the company became the China Quality Inspection Association member units, in 2010 by the Ministry of Commerce and the national development and Reform Commission as the model unit in China credit enterprise certification system, the same year was awarded the city City Hall Dongguan top fifty industrial enterprises title.
hung Kam companies adhering to focus on casual wear industry strategy, its development goal is to become one of the leading China's casual wear industry market, "temperature pure" brand at an acceptable price to fully meet the needs of the target consumer group is committed to becoming a fashion, leisure apparel brand service model in the mass market. In order to achieve the above goals, companies began to actively create "popular fashion leisure + quality discount price" fast fashion model, since 2009 hung Kam company with world famous fashion management consulting group -UTA times become closely united signed strategic partner, clear and developed a hung Kam company's medium-term development strategy and implement the 5 year plan, vigorously lay a solid foundation for the internal management of the company, to build high performance team, and continuously improve the efficiency of supply chain, the continued ascent hung Kam company value and "warm pure" brand value.
in the future, the temperature Chunren uphold the Chinese sportswear business enthusiasm and dedication consistently, with "team to win the world, temperature of pure spirit of" people first ", and make unremitting efforts to create China's leading sportswear brand!
