Zhejiang Bai Li Yuan Industrial Co., Ltd., formerly known as Hangzhou Xiangming apparel Co., Ltd., founded in 2000, was born in the beautiful West lake. Since 2000 the company since the establishment in October, has been the implementation of “ to make consumer favorite brand women ” vision, on the job, a pragmatic brand first, make the enterprise each year to maintain 30% ~ 50% growth rate, the sustained and healthy development.
Bai Liyuan in the development course of ten years, has experienced from the garment processing times, a single product era, high-grade mature ladies brand era, to the international women's innovative multi brand era leap. In order to meet the China women of different life style and dress style needs, Zhejiang Bai Li Industrial Co. Ltd which is the creation of three brands: including for the love of fashion, the pursuit of quality of life of the female “ does the ” brand; advocating learn widely from others'strong points, forming a rich, natural, romantic, elegant design style “ KBNE was the Nair ” brand; targeting women taste in 25 ~ 38 years old of the avant-garde, personality and “ Y— sing” brand. Various brands of the positioning, meet the needs of different female aesthetic. Various brands of clothing in different seasons, quarterly launched a multi unit, multi series, hundreds of new products to meet the diversified, the current consumer fashion, leisure, fashion and diversified requirements.
Our company “ quality is produced, not tested out ” concept, introduced the advanced production technology and IE operation mode and scientific work flow, let each work link will tend to be standardized.
Do fine do best to do a long time, build evergreen enterprises, is the Bai Liyuan enterprises vision. At present the company staff a total of more than 3000 people, the company staff workers the proportion tends to be stable, and the design and brand marketing management team is gradually expanding, engaged in research and development, design, technology, purchasing plan, marketing management personnel proportion will reach and exceed 40%. And this accounted for R & D, 40% technology, planned purchase and marketing management personnel will create more than 90% of the company's profits. The company through the strengthening of research and development and marketing, the formation of the company's core competitiveness, bring rising profit margins.
The company adopted the &ldquo ” brand management; agent, join and chain management mode of development as the core, the main city in the busy commercial area of set up shop and has stationed in the most powerful mall. The rapid expansion of the market, driving the entire sales network. Companies pay attention to in the location, decoration, store layout, goods display, the overall planning of the personnel and other aspects of the work, bring the most avant-garde fashion elements to the majority of customers and consumers.
The establishment of human caring target to the interests of customers oriented, adhere to honesty and trustworthiness, understanding, equality and respect principle, constantly to meet customer demand as the starting point, to seek common prosperity, with customers and common development, constantly meet customer needs in the process of the enterprises to create brilliant future. To join the advisory telephone 13588804565
