Europe's chic children's wear establishment was established in 2005. It owns two brands, namely, Europe and Japan, fashion children's clothing and "fashion" style children's clothing. "At the beginning of its establishment, it established a brand strategy with a high starting point and differentiation. So it embodied unusual ideas in product development, market operation and terminal performance, so the two brands were well received by the market.
In terms of design, as a design oriented clothing organization, Europe has a strong design team: NICKY LAM is the core of the garment industry, and it is based on the local market. It has a thorough understanding of the R & D team in the Chinese market; it also has a design group with TASYA as the representative and familiar with the world fashion. It is precisely because of their extraordinary talent and influence, the organization pushes the "children's clothing designer brand" positioning.
In terms of access, the agency vigorously absorbs advanced dealers, strong capitals, excellent customer service levels and logistics efficiency, and identifies the high-end brand positioning, focusing on the first tier provincial capitals and excellent two tier urban markets.
In terms of management, the organization introduces the actual combat team to create a business model suitable for its brand positioning.
Europe's children's wear agencies really set up a win-win platform with low risks and high returns for partners.