Introduction
Guangzhou mayor Sheng Trading Co., Ltd. is the French brand R.R.S.ANGELL - ralus Angel - the marketing management organization in China. The company was founded in 1999, and mainly produces and manages all kinds of leather products with various styles. With a high quality leather goods team, for many years, with its keen market contacts, advanced design concepts and unremitting efforts, it has emerged from the leather industry and has rapidly developed into a comprehensive leather goods company. It is a manufacturer and marketer of professional fashion and leisure brands integrating design, development, production and sales. With the goal of creating a market competitive brand of leisure and leather goods, we should vigorously develop the sales channels of City stores, supermarkets and shopping malls in all provinces and municipalities. With the brand built by the unified image of the national stores, the charm of the brand will be spread to more partners and consumers.
Product positioning: Women's casual bag as the main body, wallets, belts, with fashionable women's shoes; boutique; lovers jewelry;
Product category: including all leather products category, including 50% of women's bags, 20% of purses, 10% of accessories, 10% of leather belts and 10% of women's shoes;
Product price: the handbag is positioned between 99-358 yuan; the wallet is positioned between 39-79 yuan; jewelry and leather belt are positioned between 49-79 yuan; women shoes are positioned at 200-398.
For groups: fashion casual youth girls, office workers and other modern women.
The positioning of consumers: women aged 20-40 years old are mainly women aged 18-25, and young and middle-aged are the supplement. Fashion groups, working-class, business people, national civil servants and individual businesses are in line with the positioning of mass consumers.
Core selling point: fashionable and affordable, monopoly system service guarantee;
Sales channels: stores in stores, stores in China, small leather counters, shopping malls in the form of sales, unified image, unified price;
Alliance support:
Brand equity: the authorized use of a unified leather brand and enterprise VI vision system will instantly have the strong influence of the ralus Angel brand.
Image support: the headquarters provides a unified store VI manual and SI manual, providing free design, construction guidance, and strong support for making special counters. And provide brand image album, quarterly product manuals, promotional materials and promotional programs support;
Logistics guarantee: scientific management mode, numerous marketing and management in the system. Planning and professional training guidance for you to manage the overall situation; accurate and timely delivery of goods, reasonable distribution rate, to solve your inventory worries. Ensure the timely and accurate distribution of goods by local franchisees, and understand that franchisees always have new stocks and zero risks, so as to win the business opportunities.
R & D: as a franchisee of the whole series of ralus Angel leather products, we have dozens of top international designers at the moment, specializing in the development of the latest international quality products with the latest trend and regional characteristics.
Management training: the company has a high quality management team to provide store operation system support for franchisees, annual large-scale professional training, and provide a full range of management manuals, including "franchised store Handbook", "store store manager manual", "store Guide Shopping Manual", "exclusive store visual merchandising manual".
Marketing planning: the company invites marketing experts to plan the brand communication and promotion plan for the franchisee, the whole year band rolling speculation, and quickly detonate the consumer market. You can make profits quickly only by doing so.
Main Products
Contact information
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