2005 Denmark Andersen international group to invest in China, the world brand “ H.C. ANDERSEN&rdquo DK; Andersen landed in china.
By the Shanghai Municipal People's government, the Ministry of foreign trade, Industrial and Commercial Bureau approved on May 2007 in Shanghai established a joint venture in Shanghai China Dan Andersen Shoes Co. Ltd., as “ DK H.C.ANDERSEN” management and operation mechanism of Andersen's brand in the world.
The company has been in the bustling financial and commercial center in — — the Bund headquarters, from Denmark shoes designers and outstanding designers work together to set up a “ DK H.C.ANDERSEN” children's product design and development center; and invited the children's brand management professionals, to create a rich cultural connotation of Andersen children's shoes series. “ DK H.C.ANDERSEN” brand shoes to first-class quality, high quality and classic design, humanized management mode to better serve the children all over the world including China.
The company will also establish children's marketing system in the country, have plan to launch ” DK H.C.ANDERSEN” Andersen brand children's series products. Let more children to enjoy the classic fairy tale of Andersen at the same time, put on the world famous &ldquo DK H. C.ANDERSEN; Andersen ” brand shoes.
