Introduction
Anhui Lanshen Jewelry Co., Ltd. original Wuwei County blue god Jewelry Arts & Crafts Factory is jewelry industry in Anhui Province, key enterprises, since the opening, has been specializing in the production of & quot; blue god & quot; brand pearl, jade, agate, crystal jewelry and crafts, platinum and gold, inlaid jewelry jewelry enterprise.
The company's main products are: a variety of grades of pearl necklace, pearl crafts; jadeite jade jewelry, jade carving crafts; agate series of jewelry, agate carving fine; crystal series, PT900 or pt950 platinum diamond inlaid jewelry series.
These years, our company to pay close attention to production management, foreign sales, special attention and shape " blue god " brand image, and achieved very good results. Specific practices are as follows:
1, pay close attention to production management
First, our company strictly the raw material purchase, stick out from the specialty of rock crystal, agate, jade stone of Myanmar, Brazil, Yunnan and other procurement, pearl for the local agricultural products, quality and color purity, local procurement, promote the development of the local economy. In the production process, our hierarchical implement each process technical responsibilities, trenchant, so as to optimize the quality of the products, a little defective, depending on the quality of products a firm market, to the & quot; your satisfaction, my pursuit of & quot; for the purpose, and actively in the implementation of lead the development strategy of outreach, try new business model & quot; Virtual Management & quot; the remarkable results.
2, actively explore the market, strong grasp of marketing
Our company constantly strengthen the strength of the sales force, mobilize all positive factors, expand the sales market. A group of competent clerk on the market reaction is very sensitive, timely feedback of market information, replacement products, open up new markets and achieve the sales quotas, the combination of production and marketing, strengthen after-sales service, safeguard consumer rights and interests, in order to maintain the vitality of enterprise eternity. In recent years, Anhui Lanshen Jewelry Co., Ltd., with a good business reputation and social visibility, taken to set up counters, monopoly and commissioned by the sale of a variety of ways to run, in large and medium-sized cities throughout the country has established a number of sales outlets, quickly form the all-round, three-dimensional marketing network system. And through the implementation of a series of " monopoly " plans to make " blue god " brand jewelry production and sales increased year by year. Up to now, " blue god " brand jewelry in addition to selling the United States, France and Southeast Asia and other countries, large and medium cities across the country everywhere.
3, focus on long-term brand name
In order to adapt to the increasingly fierce market competition, our company has attached great importance to the role of trade mark and brand. Respectively in 1998 and 2002 was named the provincial government, the provincial Trade and Industry Bureau of Anhui Province famous brand of agricultural products "," famous brand in Anhui Province; October 1999 & quot; blue god & quot; brand jewelry products has been named the '99 China International Agricultural Expo & quot; China famous brand & quot;. For a long time, the company will be a huge amount of funds used in technical transformation, equipment updates and product development. Company has repeatedly sent went to Italy and Hong Kong to investigate, and the timely introduction of the operation of the process management approach "and other regulations. In the production process, the company uses Japan and the United States the production of complete sets of equipment, the rich traditional flavor and strong modern color combination; combination of fashion trends will be a strong national implication and refined, in one fell swoop produce consumers & quot; blue god & quot; brand jewelry products.
My company under the care and guidance of the leaders at all levels, production and sales are showing a good momentum and the concerted efforts of all staff, seize the opportunity of reform and opening to the outside world, enlarge enterprise scale of production and operation and strength gradually to the group of direction. In the future, with the continuous development of China's economy, the improvement of people's consumption level, all kinds of jewelry consumption ratio will increase, continue to expand the domestic market at the same time, and actively seek to explore the international market opportunities, efforts to achieve the export-oriented development strategy. Our country joining & quot; WTO" domestic enterprises will integrate with the world economy, opportunities and challenges coexist, we must advantage, enable enterprises to higher, faster, stronger direction.
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