Shanghai Rong Chen Group Co., Ltd.   

Founded in 1996, is China's largest professional engaged in children's consumer goods research, development and sales of enterprises, the group adhering to the "all for the children, let the joy of the world" business philosophy, "committed to become the world's most dynamic animation card through commercial enterprises" as the goal, to promote the development of China's children's consumer goods industry, and strive to employees, customers, social responsibility, to create a steady stream of value. < br / > Dr. Rana group has established the board of directors under the leadership of the president responsible for perfecting the corporate governance structure of the system of modern enterprise system, has a strong R & D and design capabilities, comprehensive, dominate the market, rapid reaction ability of supply chain management, quality management and control ability, and throughout the huge retail distribution network, key management personnel have in children's wear industry in China for more than ten years management experience, which is the rapid and healthy development of the group has laid a solid foundation. < br / > Dr. Rana group take Concentrated brand strategy to support a diverse portfolio of brands and products, actively and continuously, attention to products to build brand image, continuously improve products group in the target market brand reputation and customer loyalty, forming a "one body two wings" brand development model. Currently has its own core brands, Dr. frog, Drfrog and Harry Porter, the prince of tennis, LOONEY, TUNES FIORUCCI, 2008 Beijing Olympic Games, 2008 European Cup and other licensing brands and CHUCHU, AKACHAN365 and other Japanese high-end baby products brand. < br / > Dr. Rana group will further increase efforts to brand the introduction and operation, the group become to children's wear is the main body of the children in the field of consumer goods products sales and market share of the highest, most profitable rate of Chinese children's consumer products business leaders. At the same time, the group will unswervingly take the road to the development of the industry and the animation industry, the industry and the animation industry, the company is committed to creating the first concept stocks of Chinese cartoon and cartoon derivatives industry. < br / > in the journey of the new century, Dr frog aboard the China children's consumption goods industry aircraft carrier has set sail, let us join hands, Gongzhu Dr frog new brilliant!