Listing Corporation brands - Lai (Guangdong Branch)   

Shoes China shoes the first crocodile Wright group was founded in 1983, is located in South China's largest apparel industry clusters, the Chinese sports brand of all - Jinjiang crocodile Wright group.



after 20 years of struggle and cleanse the development, adhere to the "people-oriented, sustainable management" management philosophy, from the development of a family of small enterprises become a collection development, design, production, sales for the integrated life. Sports brand of listing Corporation.





Lai brand diversification, signed a global Chinese superstar Lee Hom as brand ambassador, to join the eight Olympic champions, the full import of brand operation. Advocacy of "Life Sports" commodity marketing concept, advocating "(Excel Forever)......" The core values of the brand, to create China fashion. Life. The first brand of sports. Through unremitting efforts, crocodile Wright brand won the "Zhongguo Chiming Shangbiao" and a series of awards, has won recognition and favor of the market and consumer.



covers an area of nearly 100 acres of "Hongli Industrial Park" is the two phase of the project, the first phase has been completed and production operations, has been wildly beating gongs and drums in second, is expected to be completed by the end of 2008 and put into use, will be built into a set of trade, production, office, living in one of the multi-function, composite shoes production base.



Lai is a hitherto unknown confidence and lofty ideals and high aspirations, grasp the opportunity given by the times, innovation, development, the integrity of the business philosophy, to Chinese consumers show life in twenty-first Century Chinese. The most eye-catching style as the first brand of sports!



2008 is the world's Chinese new year, is also a new starting point of the road of the brand of the crocodile wright.



in April 17, 2008 successfully landed on the SGX, to enter the capital market, enterprise comprehensive strength of Lai will be significantly improved, the introduction of talent, product development, investment and brand communication terminal, have begun to gradually increase investment, for a new round of market competition to recuperate and build up energy. The successful listing of



, to create a higher operating platform, which is the pioneering embodied, Lai Man, full of innovation at the same time, the result is the "world without end of crocodile Wright" brand concept.





address: Guangdong province Dongguan City, South Station Road, building 10 floor (positive Wuzhou primary side)





contact: Li Sheng Tel: 13434159899 QQ:176390883