Beijing Shu 漫德 billion Garments Co., Ltd. was founded in 2008. Is a professional engaged in "R & D functional underwear" design, production and distribution, chain operation as well as the store after sale service as one of the underwear Brand Company, in 2009, the company introduced the production equipment and first-class testing instruments from abroad, and a number of senior underwear designer cooperation, independent research and development of "functional adjusting underwear".
the company's registered brand Leitelinna Leitao Lina, in 2009 officially entered the "functional underwear" fields, the products according to body fat, learn scientific theories, combined with exquisite production process and the quality of fabric, to improve the terminal customer service experience, has won praise customers.
the company is committed to professional development, establish professional norms, efficient cooperation, actively and steadily, promoting the coordination of four management system, carry out the supervision and management mechanism, promote the store customer service experience model, after five years of precipitation, gather a large number of professional talents, set up the outstanding brand marketing and operations management the team has become the mainland, one of the most professional representative "functional underwear" production and operation of enterprises.
main products: functional underwear, body sculpting underwear, underwear and body maintenance customer service experience service
brand introduction
"Rett Lina" represents the charming, sexy mysterious female. Lina, derived from the Greek LENA, meaning the seducer, Lina has two different characters in Greek: beautiful, sexy singer or persistent, brave and strong woman. Named Paulina woman is placed a beautiful wish: I hope that they will have the advantage and beautiful, strong, brave, and in order to infect the people around, into the new element for the life of the people. Over the years, Lei te Lina underwear is committed to improving the female body, advocate women through shaping underwear to wear, glow from the inside out confidence, thus changing the traditional concept of the body, improving the quality of life of women.
"Rett Lina, perfect S curve, founder of" underwear design continues the foreign function shaping process, combined with the physical characteristics of Asian women, through retail stores "shaping experience" service, communication to the public of a "professional body shaping" concept, it is to promote "healthy and fashionable, elegant Oriental women exquisite" spirit.
2008
development brand at home and abroad, the founder of a number of senior underwear designer cooperation, is committed to the development of "functional underwear", "Lei Lina officially registered trademark.".
2009 years, Ms. Dai Ruixia founded the "Rett Lina" functional underwear store experience, in May, the first 'Rett Lina' Ahn Jung shop opened, in October the same year, "Gretel Lina" Shuangjing shop, the shop has opened.
2010 years, Rett Lina underwear store business a success anniversary, the shop has been around the stable customer consistent affirmative, store membership linear growth. Ms. Dai Ruixia is confident, decided to continue to expand the business, in December the same year, "Gretel Lina" reached 6 stores in Beijing.
2011 years, "Gretel Lina" joined - Pink Ribbon charitable organization to love women, pay attention to breast health for the purpose; in May, "Gretel Lina" underwear is underwear Chinese Committee named "the most potential market brand", "the most popular consumer brands";
2012, "Gretel Lina" underwear ad video, video, brand name ("CCTV brand") in the CCTV 3 sets, 7 sets, music channel and Guangdong, Jiangxi, Guangxi, Zhejiang, Shaanxi, Tibet and many other local TV debut one after another, "Gretel Lina" underwear brand image, brand value upgrading!
2013 years, Beijing "Rett Lina" has reached 11 stores, in order to expand the "Rett Lina" for Chinese women services, "the national brand of foreign merchants to join the plan" official start.
2013 the end of the year, after the foreign merchants to join the plan fully implemented, Beijing area "bud Terina" body experience store has reached nearly 20 stores.
based on the present: "Rett Lina" has always been adhering to the "create a female S type curve" purpose, shoulder "for women to create a new generation of health underwear" mission, continuous innovation and transcendence, provided for the domestic many sets "comfort, health, fashion, high-end" in one of the underwear products.
looking to the future: "Leitao Lina" will continue to advocate "love women, pay attention to health" concept, and constantly develop new products, to global women more cohesion of both high quality health underwear, let countless wear "Rett Lina" underwear women will "fashion, health" most incisive interpretation!
brand Yun
myriad amorous feelings, sexy mysterious spirit, highlight the charm, a woman like this!
Rett Paulina female "4S" concept:
"Self": on behalf of Han Mei Ao, self-confident and independent Leitelinna woman!
"Sexy": on behalf of sexy charming woman, Leitelinna!
"Special" represents the Leitelinna woman outshines others, beautifully!
"Sunny" represents the elegant and refined, optimistic open-minded woman Leitelinna!
