Shenzhen Yalai Industrial Co., Ltd.   

                                 

Ltd., fairy tales children is Shenzhen Yalai industrial subsidiary of a well-known children's wear brand, the company is located in the beautiful environment of the Futian free trade zone inside,   is a set design, development, production, marketing, customer service, joined the chain in one of the professional children's wear brand operation company.   fairy tales children positioning for age 2-15 years old, height 80-160 cm of children, fabric for environmental health, comfort oriented;

colorful for children lively nature; style concise, fashion, classic, mainly in the design pay attention to clothing to wear the safety and comfort of.   fairy tales children using the virtual operation, franchise business model, after 10 years of development, has a relatively fixed consumer groups. The current sales network all over the country more than 20 provinces city, joining the network has reached more than 300.



Shenzhen Yalai industrial limited company enterprise culture:

vision:

    10 years do famous clothing brand.

    10 years all over the world, develop 10 general manager.

    to create Chinese first century classic children's clothing brand!

enterprise mission: to create Chinese first century classic children's wear brand

classic is to withstand the test of the market and the years mighty wave crashing on a sandy shore, and settling down, stand brand, fashion is the eternal classic. "Fairy tale" brand since its establishment at the beginning of this vision to explore the market, to achieve personal pattern. Years of continuous accumulation of originality, foundation, typical China children's clothing brand development experience and strength, has been exploring the accumulated "fairy tale" is the original classic style, and strive to China children's wear industry continuously upgrade to a higher level.

enterprise spirit: unity, pragmatic, innovative, enterprising, honest, pragmatic, prudent appreciate

jalhay company spirit of enterprise, the 13 years of successful through the pioneering period, growth period, now have been into the high-speed development period. The company's keen grasp the pulse of the market, continuing on the brand personality and product innovation. People know that only honest Yalai can Our wills unite like a fortress. unity, to achieve a big industry. The company advocates the spirit of gratitude, gratitude customers give our love, appreciate the many outstanding employees to develop "fairy tale" is the cause, and the staff is grateful "fairy tale" is to provide a stage for their own development one's ability and cleverness  . This love of gratitude is to promote "the infinite power of fairy tale" the cause of the.

management concept: to service, to obey

jalhay company have the whole world in view, and continue to follow up, the use of management mode to strengthen the enterprise of the world's most advanced, the most avant garde. To promote the reform process of the system of the company to the market rapid reaction force, in a more rigorous, meticulous scientific management, especially in information management, establishing the network management system of computer information of the company, to the efficient management mode of a unique enterprise company, security market to win.

marketing concept: not for the interest to promote their products, but to really help others

general enterprises only pay attention to the market to provide products, while the "fairy tale" is not only the manufacture and sale of children's clothing, more with education in the dream, to give children the function value at the same time, endowed with new culture and education value.   "fairy tale" and customer, his parents took the child's hand, accompany the children to grow up healthy and happy. The

action philosophy: everything must take the initiative, passive there will not be any harvest

problems that is someone else's problem, you will immediately step back. Shopping malls such as the battlefield, let not the slightest slack, everyone should put the company as bizzles intentions to do, solve the problems immediately, the same day the day completed, in their own positions actively, dedicated, sincere dedication, the achievements of its value in work.



fairy tales children's wear brand course of

brand course:

    1998, fairy tales children won the National Trademark Office registered

    2001, fairy tales children's clothes were Chinese Children Research Center, children's wear Chinese editorial department named China ten big famous brand children's clothing

    2003, fairy tales children's clothes and China clothing net hand in hand the creation of the first children's wear brand site, was Chinese clothing net column

  for children's wear brand classic cooperative case;   2004, fairy tales children's clothes were China children's editorial department named the 2004 Chinese market selling brand of

    2006, fairy tales for children's clothes were income "10 years in Shenzhen, Shenzhen classic" on behalf of the brand case

    2007, fairy tales children was again be Chinese Children Research Center, children's wear China editorial department named the year 2007 the market selling brand of

    2007, fairy tales children won China Quality Inspection Association member unit of the title of

    2009, Shenzhen straight battalion inn also settled Tianhong, Wanjia, Bao year old 4 large shopping malls, Jiahua system

    2010 Introducing new, the concept of CI, the National 500 stores the new upgrade.

    by 2011, A Well-Known Trademark in China network, China ten brand network, this news network, business times, Chinese brand internationalization promotion,

    CO sponsored the "2011   Chinese kids ten brands" selection activities, stand out, become a leader, children's wear industry

    at the top of the list, was named the "2011 Annual Chinese kids ten big brands"