Youmira (Xiamen) Industry & Trade Co., Ltd.   

                                  and Mira (Xiamen) industry and trade limited company by the Hongkong Mira bear children's development, development, production, sales oriented integrated process. With "Mira bear" brand, is a brand management as the core of large-scale clothing enterprises, is one of the famous brand in Fujian province and even the whole country.

and Mira (Xiamen) Industrial Co., Ltd. has its own R & D center, the domestic advanced production equipment computer automation, International Standard Industrial Park production base, product fashionable, exquisite fabrics, fine workmanship. Is the current domestic children's main force, in the major, in the city built a sound marketing network and brand stores, and strive to build e-commerce system product sales. After several years of development, the company has grown into a children's wear as the core of the enterprise, business scope includes male child, female children, Nan Zhongtong, Nv Zhongtong, such as various types of infant children. At present the company headquarters and production base construction area of 1 square meters, the staff more than 500 people.

company focused on brand management training, and to re quality, innovation management continued to grow. The company constantly improve the CIS enterprise recognition system, image construction and sales guide the sales terminal. The perfect quality assurance system and a mature brand operation and management for the "become China's leader" has laid a solid foundation.

2006 years, the franchise business model the company reform, and quickly developed into one of the well-known domestic brand children's clothing, have good professional production capacity and perfect marketing network system, to expand the franchise business. After several years of development efforts, has made remarkable achievements. The company currently has more than 60 outlets, sales performance is gratifying.

after several years of careful management, Youmira (Xiamen) industry and trade limited company to children's wear industry as the core brand vertical integration strategy achieves great success, set procurement, design, production, sales in a body. And access to the industry colleagues recognized and well received by the children's favorite. The company based on the entity for the development of strategic thinking. Through market segmentation, for customers and the market demand for the introduction of different styles, different fabrics, garments, efforts to diversify the goal for the development of business strategy, children's clothing design competition strength has been further strengthened, companies become the development Chinese children the best, one of the fastest growing enterprises.  

in order to improve the design concept, production monitoring, expansion of sales, production, sales, the Department of quality control, technology development, product design and other functions to scientific system of restructuring, so as to improve the operational efficiency of enterprises. Through reengineering enterprise sector, the new plant is located in the beautiful Xiamen Central East Sea, east coastal industrial zone is an important hub for a new round of economic development in Xiamen, occupies an important position, is the international standard factory, Youmira located here, perfect supporting facilities, and no bacteria workshop, transformation of a full range of. Youmira (Xiamen) Industrial Co., Ltd. competitive strength will be further enhanced, more full of vitality.



Youmira

after years of stormy history, Mira bear bear hard, bred in good faith as the essence, take management as the core, taking innovation as the charm of Mira bear characteristics of children with culture, formed a "honesty, trust, kindness, and" as the core brand values, cast "honesty, innovation, win-win" spirit of enterprise, Mira bear home is in line with this principle from scratch, from small to large, from weak to strong development.

looking to the future, we think that children provide excellent clothing as own duty, always adhere to the "intention to create the Chinese brand" purpose, around the "realization of children's wear brand leader" objectives, adhere to the "win-win" principle, make full use of existing resources and platform, seize every minute to stand on solid ground work style and the spirit of struggle, advancing, cleave through the waves, and the vast majority of franchisees depict more brilliant picture.



and Mira

"Mira" interpretation of a group from the East paradise bear. They warm pure kindness, simplicity. The penetration of the new force, God's favored one temperament. Naive innocence that is their nature, tenacious struggle of their characteristics, their principle of integrity and kindness.

"good", "Mira" the bear, the unique status in the group, the embodiment of Youmira "I have no people, I have excellent" attitude.

Youmira, a symbol of the company facing the future with a unity of the whole management style and enterprise cohesion; orange is the enterprise standard color, symbolizes the harmony, vitality, gestates vitality.