In the past ten years, Dongguan Tian Tian Garments Co., Ltd. has been committed to the fashion women's innovator, leading the young and wise team to develop communication and production cooperation with some famous fashion companies such as America and Europe. With the improvement of strength and influence, in 2007, on the basis of the original international trade cooperation, the domestic brand development center was formally established. In the same year, Italy DIVA INTL (Tian Tian International) and BBQ were pushed to the Chinese fashion women's wear brand operation road.
Company development process:
In --2001, Dongguan BIBIQ Clothing Co., Ltd. was founded. In the same year, BIBIQ dress also started the road of domestic brand.
In --2002, the international sales channel was formally integrated into the international market through OEM.
In --2005, Dongguan Tian Tian Garments Co., Ltd. was formally established. In the same year, the International (Hongkong) Co., Ltd. was established.
In --2005, Alibaba.CEO Ma Yun met with queen Tian international as one of China's ten largest Internet providers.
In --2006, the fourth expansion of post World International moved to a new office space with greater development potential.
In --2007, after more than 6 years of accumulation, tin international has entered the second stage of development of enterprises.
In --2008, after more than two years of overseas market research and planning, Italy has officially gained the right to operate the new INTLD -DIVA brand in China.
Brand profile:
English Name: DIVA INTL
Queen's International
Brand concept:
Mixed European retro romantic and modernist free leisure. Jie Ao's wandering in the forefront of fashion, unable to block off the kind of drill like ray of light, destined to become gorgeous gorgeous opera day, delicate and avant-garde fashion queen!
Brand identity:
Diva understands women's demand for fashion, pays attention to the exquisite handwork and the keen response fashion trend, and leads the fashion women to explore their own characteristics..Diva is designed to be educated, sweet and sexy women..Diva pays attention to the neat lines and the spirit of three-dimensional cut in the performance of the edition and tailoring. Therefore, it has a very good performance in the comfort and scalability of the dress. Of course, the sensitivity of fashion is the most important part. Diva accurately grasp the popular focus and show the popular attitudes and views in every season's costumes, so that every female customer feels that she is the focus of attracting all eyes.
Brand style:
Create natural and comfortable clothes, use natural and environment-friendly materials, conform to the stereoscopic tailoring of human body Gong, and express the way of wearing freely. Adhering to the "you are whatyou are wear" (the wearer decides her own style) emphasizes the free state and natural personality of the wearer, and meets the psychological needs of consumers through three styles of dress.
Modern fashion series: the most avant-garde series, with fashionable collocation and avant-garde design to drive the latest trend, is the first choice of women with independence and individuality.
Fashion Women series: mature women wear the heart as the design concept, showing the noble and elegant demeanor of women.
Fashion leisure series: trimming and trimming, decorations and decorations, showing women's sexy and charming side in the market.
20% fashion trend series 50% fashion women series 30% fashion leisure series
Age positioning: 20 - 40 years old, the main age positioning: 25 - 35 years old.
Price positioning:
Spring / summer, 218-- $888. autumn / winter: $228-- 1988
Average price: Spring / summer, 350-- $460. autumn / winter: $400-- 800
Product category:
Inside lap: wool, T-shirt, shirt, shirt.
Outfit: woolen coat, woven jacket, windbreaker, vest, feather, fur.
Lower body: skirt / trousers, short skirts / trousers, long skirts / trousers.
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