Agent: Hongkong Chinese pre Investment Co. Ltd.   

                                  Hongkong chaifa Investment Co. Ltd. was established in 1986, is Yuzhen Holdings Group Limited company members, is the world famous "playboy" (Playboy) in the general agent of China. Just a few years the brand clothing, footwear and leather goods and other products in 1991 entered the China market, its popularity has spread to various large, medium and small city, get of broad consumer love.  

    as the group's flagship brand, "dandy" continued to rise in Chinese visibility. In terms of market share, "dandy" T-shirt was published in the 1998 March and August China national commercial information center market share ranked first; then the popularity, according to the 1997 "Gallup" (GALLUP) China poll results, "dandy" as one of the ten major domestic USA brand, in apparel categories more the top third. "Dandy" brand more than 2000 to 2002 for three consecutive years by the Shanghai Fashion Festival three hundred thousand consumers choose the most popular ten big brands. From 2003 to 2005 "dandy" won the Shanghai International Fashion Festival most like foreign brand clothing. "Dandy" T-shirts and shoes are respectively from 1998 to 2006 for nine consecutive years won the information center of Shanghai Business Council issued by Shanghai's best-selling brand; in addition to T-shirts and shoes, "dandy" suits and coats also from 2003 to 2006 in Shanghai city was awarded the best-selling brand; and "dandy" sports shoes in 2005 and in 2006 was awarded the Shanghai city's best-selling brand.



    2002 December, "Far Eastern Economic Review Magazine (Far  Eastern  Economic  Review) showed that domestic consumption and brand awareness in the survey report, for many international brands," dandy "more than" Dunhill "(Dunhill), Cartire (Cartier) brand and come out in front.



    a market survey in 2003 June special report "Hongkong Trade Development Council" (Survey  on  Shoppers  of  Leather  Consumer  Goods  in  Major  Chinese  Cities) is pointed out, four main city Chinese domestic (including Beijing, Shanghai, Chengdu and Guangzhou) consumption market survey, "dandy" brand in the clothing, the leather shoes and leather products are favored by the vast number of consumers, but also is the most welcome to them brand.



    online statistical Chinese Textile News "brand sales statistics, in 2004 April ten large shopping malls in Shanghai City," share suit and shoes dandy "brand has a market in Shanghai high. In 2004 May China International Patent and brand exposition, "dandy" was awarded the special gold award. Market column China clothing daily in 2004 July published the "dandy" brand come out in front in 2004 May Shanghai clothing market survey. In February 4, 2005, the clothing Times published "dandy" mens suits for the 2004 Shanghai ten large shopping malls ten categories of clothing brand sales champion; and in April 22, 2005, Chinese fashion newspaper published "dandy" in 2005 January sales of the first men's suits, shirts, casual jacket, fifth bit fourth bit and third bit footwear. In January 23, 2006, monitoring survey of China National Commercial Information Center for the year 2005 of the major stores, supermarket chains, "dandy" brand men's suits, T-Shirts, leather garments, leather shoes, sports shoes, men's leather products in 2005 were among the Chinese market similar products of the ten best-selling brand, which came in at fourth, men's leather shoes men's suit was fifth, all kinds of handbags, leather ranks fifth among sixth T-shirts, top nine, top nine tourism sports shoes. In January 11, 2007,   China national commercial information center again notice dandy brand men's suit, T-shirt,       male leather, leather shoes, sports shoes,       leather, wool sweaters and other products in 2006 were among the China market similar products, the ten best-selling brand. The best reflect this achievement is a "dandy" brand by domestic consumers.



    to share the group on a single brand dependent, Yuzhen Holdings Group has registered the company brand Rainbow  Umbrella    (color umbrella) to strengthen the corporate brand series, make the company more comprehensive development. Rainbow  Umbrella    (color umbrella) clothing series of products will be introduced in the market for 07 years.



    in order to make the goods to expand its market in the shortest possible time to share, the group is through the establishment of appropriate distribution channels, full attack this type of commodity market, the commodity exposure rate increase, the group's sales network in just a few years development to the south to Hainan Island; Harbin to the north of Inner Mongolia East Zhejiang; Linjiang, Shanghai area; West to Sichuan, Qinghai, Gansu,   (the existing 2800 point of sale,   to 2006 statistics authentic). This national borderless huge sales network, is one of the most valuable assets of the company. Group now has more than 4000 employees,   even the stores in more than 30000 employees within the.



    to expand the group garment production, meet the increasing demand, investment group in 1995 established the "Shantou chaifa Industrial Company Limited",   to establish a "pre industrial city", and won the Shantou City Hall named one of the sixty-eight key industrial enterprises, by the comprehensive protection.



    group has consistently uphold the "people-oriented, quality first" purpose, the company has complete library, billiard room, table tennis room, dart room, football machine room, indoor badminton courts, couples room and other recreational facilities, and hold regular employees in entertainment events and Gala, greatly enrich the amateur staff culture life.



    to refine on, the factory has successfully obtained   ISO  9001:2000 quality management system accreditation. The quality policy group is to seek truth from facts; customer-oriented; on time and accurate; the process; continuous improvement; full participation;