Quanzhou, since ancient times to "the birthplace of the Silk Road" is famous in the world, is the fierce collision, the exchange of Chinese and Western cultures before the edge position. By means of the cultural resources of Quanzhou be richly endowed by nature, gradually gave birth to his out of the ordinary culture: fully inclusive and equitable, witty and meaningful, followed by outstanding talents come forth in large numbers. Fujian Rimula Fashion Co., Ltd is established in 1980 at this magical land, the influence of Chinese and Western cultures and the temperance, Rimula Fashion Co., Ltd has formed its own unique corporate culture: the company adhere to the "customer first, reputation and development" business principles, adhere to the "innovation breakthrough, never-ending" spirit of enterprise "consumers and beautify life, to provide customers with satisfactory service" business purposes, won wide praise and considerable development, become the industry leader.
the company after nearly 20 years of development, now has fixed assets of 260000000 yuan, covers an area of 200 mu, building area of more than 9 square meters, all kinds of professional personnel and staff a total of more than 3000 people. The company in 2000 the production value of nearly one billion yuan, in the development process to adapt to the requirements of the socialist market economy, strengthen its own construction, sincere service to consumers, entered a virtuous cycle, has won the "Fujian famous brand products" such as reputation, and in 2002 China leisure clothing industry, Rimula first through the green environment symbol certification.
quality and taste of companies strive for clothing, the active use of domestic and foreign latest high-tech fabrics and worsted fabric, by top designers carefully study design, supplemented by western traditional craft making, is committed to create a modern man confident, calm, strong feelings of men's clothing, highlight the taste and personality, to create a new quality of leisure life, by the high taste people favor. Since 1998, the company according to the people's Government of Fujian province puts forward "100 famous brand project" requirements, pay close attention to product quality and development of new products, attracting all kinds of professional personnel, the implementation of the "brand marketing" strategy, establish famous brand effect, tree brand style, achieved good results. Since the development of franchise business since 2000 September, there have been all over the country more than 900 merchants to join, there are nearly 1000 Rimula product sales outlets in major cities nationwide shopping malls, set up a general agent in the country 33 provinces, municipalities and autonomous regions, sales network all over the country, products are also exported to Southeast Asia, greatly enhance the "Rimula" brand influence. Is a company with economic strength, strict business ethics and commercial credit, a vitality and broad market prospect fashion company.
in view of the current market chaos, chaos clothing price discounts, price first after the discount and other improper means, a game of numbers to deceive the consumer's bad behavior. Rimula people adhere to the pragmatic style consistent, squeezing out the price of water, a unified national price, prices of the concept of operations to return the vast number of consumers trust and love to rimula.
in recent years, the company's efforts to increase high-tech enterprises, the implementation of the development mode of the group, make the enterprise into the high-speed development period. "Rimula" who is willing to work with colleagues from all walks of life hand in hand, and efforts to revitalize the Chinese nation's clothing industry. Success at the same time, the EU (K-boxing) invite have entrepreneurial ideal and identity Rimula enterprise spirit, enterprise culture, new concept of enterprise alliance partner, to share the joy of success Rimula chain stores, to create a better tomorrow.
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