Gu Wei blue denim R & D base   

There is a beautiful city - Nimes, near the southern France, Nehe (Nimes). She is the birthplace of the blue denim, 1848 California man LeviStrauss will this blue denim introduced the United States, since the birth of Levi 's familiar (DENIM DENIM, is denimes, both made in Nimes "). In 1968, was once a sailor Frenchman Fischer? Meng days (Ficher? Mend s) in Nimes set up a clothing factory, specialized in processing some workers installed, using Shuangshi plus anchor pattern as the mark of the product, until 1985 created the LANDVANJEANS brand. LANDVANJEANS in 1989 by French designer Francois? Baer Lang (Francois? Lambert) Sir at the helm, and the redesign of the new English LOGO, still in use. Francois? Mr. Baer Lang design style has inherited the traditional European simplicity, the atmosphere and the pursuit of quality style. Completely by the master personally check all product materials and water washing, in the development of the lead LANDVANJEANS is very fast, the current LANDVANJEANS is very popular with young people a fashion denim brand in France, in addition to denim products, radiation to the leather goods, cosmetics, jewelry and home textile field. Enter twenty-first Century, amazing spending power of Chinese market let everyone see another to conquer the Alps. In 2001, Francois? Lang Mr. Baer retired, he developed into the Chinese market brand development plan, and according to Chinese custom to design a two lions with steering wheel LOGO and a new LOGO in English, and in 2004 successfully registered in france. Francois? Mr. Baer Lang to the excellent brand to our love of the cowboy culture of Chinese consumers, at the beginning of 2005 LANDVANJEANS in Guangdong Province, Guangzhou City, set up a research center, the investigation on the market in China the consumption habits, the Chinese colleagues in corporation law Commissioner in accordance with the regional classification method of advanced, scientific classification on the market, and develop different marketing strategies and product architecture in different region of each, to build China's denim industry aircraft carrier. At present, the research center of China has begun to shift to the R & D center, 2006 LANDVANJEANS officially set foot on the opening of the Chinese market