South Korea M&Q black and white fashion children's clothing chain mechanism   

South Korea M&Q mature fashion black and white children's clothing company, is a professional brand operation company with a focus on children's product design R & D and marketing management. Companies to standardize the management of internationalization, standardization, the establishment of a sound human resources management system. The company attaches great importance to the construction of marketing service system, take the industry elite, set up efficient and pragmatic professional marketing services team, provided full join consulting, business planning, goods distribution, data analysis, shop management training, commodity display, training, promotion planning, marketing strategy planning system of professional marketing service support to customers. The company also set up an international design team, with a number of creative designers design of active, professional class quality, rich design experience, a keen market sense. The company brand chief designers are from Korea famous children's clothing design professional teacher. At the same time the company and the Italy professional clothing R & D institutions, Hongkong Institute of clothing art management and domestic main higher textile colleges, textile and Clothing Designers Association and other institutions to carry out extensive exchanges and cooperation between the depth of. In order to make the children's clothing design more competitive in the market, the company in Singapore, Finland, Germany, Britain, Russia and other countries and Beijing, Shanghai, Hongkong, Guangzhou, Kunming, Nanning, Changsha, Urumqi and other domestic large and medium-sized cities, with brand children's wear design information collection feedback Center, directly provide a market information for the company's brand children's clothing design, combined with the international fashion trend, integration of domestic and foreign market demand and fashion design concept, to lay a solid foundation to build the company's brand solid products. The company continued to strengthen and perfect the construction procurement platform, integrating the supply chain resources, to establish the strategic partnership with each join supplier, build procurement and production of integrated operating company of the platform, the implementation of screening, a strict evaluation mechanism of suppliers, to the ISO9001 quality management system standards and national textile quality standards set strict demands on the supplier. And signed a long-term cooperation agreement with the national authority of textile quality inspection institutions, strict inspection of raw materials and finished products, to ensure product quality and safety and effectively protect the interests of consumers, really do to care for children, for the benefit of society. The strength of company funds, the financial system is sound, the subsidiary of independent accounting, to ensure the safe and efficient operation of funds. The company attaches importance to the intelligent office and informatization construction, using the international advanced ERP information analysis and management system, in order to ensure the production, sales data information processing efficiency, timely feedback, enhance the rapid reaction force of market oriented. The successful experience of chain stores management, quality and stability of product quality, brand promotion mode and the professional norms of professional ethics, to children's wear market with brand new marketing concept, but also enhance the company a firm confidence in the cause of children. The general agent of black and white kids fashion brand "MQ", provide personalized consumer choice, provide new world of dreams and innovation for the children. "MQ" black and white kids fashion brands take the total agents, regional agents, shop (counter) franchise, straight battalion and cooperative management and other flexible mode of operation to expand brand terminal sales market. Companies in marketing strategy, strong build "joint management, profit sharing" model of cooperation, terminal through strategic cooperation mode of operation to carry out a nationwide expansion, accelerate the brand market penetration.