_ Shanghai Ouge apparel Co. Ltd.   

Shanghai Ouge apparel Co., Ltd. was founded in 2002, is located in Shanghai Songjiang District, is a collection development, production, sales as one of the brand clothing company. The company was founded, has become a considerable scale of production of industrial companies. In the president under the leadership of Shao Jianpan, the company adhere to original design, independent production line, is committed to creating Chinese own brand. System, standardized operation flow, professional, high-quality management team, integrity, pragmatic, innovative team spirit of service, all demonstrate a mature brand booming market competitiveness.


, the concept of brand fashion brand "Calilona" (Translation: Gerri Rona Chinese) has a rich cultural heritage, integration of modern elements, independent living, is the perfect combination of the East, Western culture. The ladies' lives every day full of creativity and color, reflect women's pursuit of fashion and a positive attitude toward life, female images in the new era. Application of new fabric, clever design and exquisite technology, perfect to show the elegant and harmonious European fashion style.
two,
brand positioning positioning: the age 28-45 years old, full of passion for life, enjoy life, enjoy work, willing to create a self mature female intellectual and urban white-collar.
style positioning: the romantic feeling of the city to reflect the brand style. Fine handmade, elegant shape, smooth lines, accurately reflect the maturity of the psychological needs of women.
three,
brand design employ domestic famous designers design a large contingent of fusion, the latest design concepts, figuring the Calilona brand image, promote the fashion, leading the fashion trend.
four, 07 S/S Calilona
07 years of product is a combination of fashion and classic, romantic and elegant compatible, by City feeling and Romantic two theme to reflect the brand personality style, to meet the different needs of women of different ages.
Romantic (4-5 Series): Grace is a spiritual, intellectual woman, independent and confident will be wrapped in a gentle appearance, interpretation of the eternal classic.
City feeling (4-5 Series): understanding urban women, the pursuit of high-quality life, fashion attitude, wanton between city and city, the release of passion.
cotton, linen, silk, wool and other fibers through clever design showing the out of the ordinary side, romantic and warm purple, eternal fashion sexy soft white, beige, never out of the black, integration of the international fashion elements, the Calilona 07 S/S more vivid, attractive.
in the future, Calilona will continue to uphold the "people-oriented, innovation as the driving force, guided by the market, create a new modern fashion female" principle of service, and constantly open up, forge ahead, and strive to enterprise internationalization!