_ Beijing grand Cci Capital Ltd Kaine   

Brand introduction

KD women's series, founded in France in twentieth Century, is the Beijing grand Cci Capital Ltd Kaine in the domestic investment management and distribution of high quality brand clothing series, 2003 in Chinese registered, and to enter the domestic market the same year.
since its inception, the brand has always followed the "supreme personality characteristics of elegant, simple fashion design", in Europe and the United States, the original atmosphere as the dominant size, combined with local target consumer group and color characteristics, thinking ahead, position of the development, will fashion elements of the perfect integration, mature, dry mixing grade female tailor but real business, leisure, holiday wear personality fashion; thus, breaking the "fashion" can enjoy not real wear rule, let KD target consumers, elegance mixed with dry mixing, fashion shows in the noble, no matter what the aspectual type, wear KD can and freely, elegant temperament.

brand name and brand positioning:
KING DAREN [Darren Kaine: 25-50 years old, business casual]
KING DARLING [Kaine darling 25-40, senior custom]
CATHARINE SING [Catherine 20-40, fashion leisure]
brand culture: elegant; fashion; personality; simplicity; honor; used clothing art language, the writing of continuous innovation KD brand clothing culture. Price positioning:
, high
brand main color: black, gray, meters, rose
brand secondary color: fashion color
design style is popular with style and grace.
type: vertical blanking + plane, original + fashion + classic; personality; suppression, yang to control, accept, put a degree, suitable for different size of target group.
fabric: silk, cotton, linen choice, cashmere, wool, fur; advanced synthetic fabrics imported and exclusive development.
sewing: adopt Japan heavy machine computer sewing machine and Germany special matching equipment series, by 32 quality checks, sewing a high-quality KD series products.

joined the business requirements:
1, who joined KD has a certain degree of understanding of coping, have the relevant economic basis and rich brand apparel retail management experience and brand operation ability.
2, the franchisee must be in the regional sales contract products of the company, and shall not cross area sales.
3, the franchisee shall actively cooperate with the company market promotion, brand promotion, product promotion activities.
application to join condition:
joined the applicant must provide resume, including: the historical education, engaged in garment and performance have been, have a clear understanding of franchise operation.
franchise to assist requirements:
1, the franchisee shall acknowledge KD's brand value and the trademark ownership, accept KD management concept and management mode, voluntary KD franchise system, in accordance with the contract, the specific area and operation of KD series products, the company agreed to review and union application, and legal authorization.
2, the franchisee new open store (Hall) by the company unified standard image
3, store decoration: designed by the company responsible for the decoration, the franchisee shall be according to company provided drawings required the implementation of store decoration, decoration fees themselves by the franchisee. Management and requirement of
: after joining the
to obtain the corresponding certificate prior to the opening of business.
franchise stores do not allow mixed sales of other brand products.
maintenance to ensure all the joining trader common interests and KD brands, all stores must execute the corporation to develop the national unified retail price.
without permission, the franchisee shall not cross regional business development. Monthly
franchisee has the obligation to the company regularly, timely feedback to sales information.
joined the business as prescribed by the company and brand image maintenance requirements, positive KD.
store requirements: business site
franchised store must have major urban commercial street, operating area of not less than 60 square meters, the mall designed office 40 square above (especially bustling commercial street visual inspection situation slightly adjusted). The right to use the certification,
required to produce the stores such as: effective certificate or lease contract such as the use of the property permits, property.
provides the commercial street where the shop is photos, store location plan and architecture of the stores map data.
joined the management fee:
provincial distribution of the total annual 50000 yuan; municipal distributors annual 10000 yuan; single joined each year 5 thousand yuan.
joined
margin: provincial total distribution: join the margin 200000 yuan, the annual purchase amount is not less than 5000000.
municipal distributors: join the margin 100000 yuan, the annual purchase amount is not less than 1500000.
single franchisee: join the margin 50000 yuan, the annual purchase amount is not less than 500000.
all join margin, cooperation period expires, stop operation, no interest back in no event of default.