_ Beijing this trail Jewelry Co. Ltd.   

"Ai Weijia" (New one-stop online shopping + entity clothes station) station is a clothing brand women filled with European romantic fashion ladies clothing, full of natural elegance of fashion style, with its romantic, delicate, simple, and did not lose the feeling of luxury, has become the first choice brand peak populations of fashion.

"Ai Weijia" brand operators - this trail Jewelry Group, under the jurisdiction of Aiousi (Europe) Co. Ltd, Dubai EOC company, Beijing this trail Accessories Co. Ltd, has now trail (jintelaier), Basak (BASHA), wild (YEYE) three big clothing brand, now he is a member of China jade Jewelry Industry Association, Beijing process Art Industry Association unit, Beijing garment industry professional media "fashion" magazine director unit of Beijing.

this trail brand has nearly twenty years of development history in Europe, the trend of ripe visit Europe fashion market, after years of international trade practice has accumulated profound cultural connotation of the fashion, the company product has extensive visibility and influence in the Eastern European market; in 2009, a shift in strategy this Terai Er, voted heavily for extension into the garment industry and the electronic commerce industry, implement the operation of "Ai Vega" one-stop shopping new entity clothes station, the European fashion and consumption demand of Chinese popular perfect fusion, let common people enjoy the European fashion beauty, the first domestic garment integrated brand new mode -- Ai Weijia.

2009 May, this trail officially articles under the "Ai Weijia" brand into the Chinese domestic market; advance to the women as the breakthrough point, the style is more full of personality, the market model is more novel...... As the need to meet the domestic market, this trail registered "Alenavika" English name at the same time, also registered Chinese name "Ai Weijia".