Burberry clothing company founded in 1995, the company founded in the beginning of the decision makers will create brand as their goal. After 95 - 97 years of practice, three years of exploration and accumulation, production and sales rising to become one of the faster clothing enterprises development in Beijing area.
in 1998, the company officially changed its name to "century versus", really stand in shaping the brand culture to develop in the direction of the starting line.
2003, burberry brand and improve its set of corporate identity of international standard, determined to open up the "versus" more broad market space, the company has a qualitative leap.
at present, in Beijing "Zhuang Shengchongguang department, Hualian, Cuiwei, contemporary, Xidan, building" and so on many large commercial buildings set up their own image counters, outside the straight camp shop more than ten agents more than thirty dealers in more than 40. The formation of their own large, professional sales system.
in 2004, the company moved to the new site, new corporate image has become an important milepost of the company development.
fast development depends on decision-makers keen sense for the market and its products of excellent quality of vision. But still the selection of fabrics are Germany, Japan, South Korea imported fabrics, accessories are all companies to design custom-made, any small parts are very good.
brand positioning weishang is "business casual", its style, fashion, simplicity and the understanding of neutral. Consumer groups positioning in the 25 - 35 year old pay attention to taste, concerned about the fashion, and independent and confident white-collar women.
New business
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- Shanghai is base Trading Co. Ltd.
- You door web Agel Ecommerce Ltd
- Jinjiang Liyao weaving enterprise Co., Ltd.
- Fashion life element Trading Co. Ltd.
- Shenzhen Tailida Trade Co., Ltd.
- One in two couples costumes
- Weihai Lianqiao Garments Co., Ltd.
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- Meisisi Culture Communication Co., Ltd.
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