brand declaration
we are all born in Humen China implication of cutting-edge design elements of
all the young, modern, personality, stand on one's own theme, creating a unique style of
“ I will ” our results, we concluded that the one one show, let everything return to basic
this is a new challenge, new direction of
the forefront of implication of China Japan South Korea design styles of
full of personality temperament into the art of creative space to new aesthetic doctrine
to show temperament, style and luxuriant sense of presence
to trendy feeling and unique publicity temperament.
profile concise and the many details of the exquisite design of the new thinking of philosophy, dress, gorgeous mixed challenge??
combined with the technology of material of high quality and wonderful and refinement, showing the unique style of commodity
the development of innovative and use both the diversification of products
commodity with a wonderful material handling skills, diversified interpretation method of
present perfect clothing line style
and its creative, unique and leading a modern interpretation of the social elite female customer layer
shop design emphasizes the sense of space and aesthetic sense of balance, to join the European unique simple design style
decorative details using gray tone clean, comfortable, * * * * the sense of space, a sense of hierarchy
so that the overall environment full of modern fashion beauty
is not only a way of life in acting, way, way, more
is a way of thinking 18— brand positioning: age 35 year old fashion will female group
they have the upstart deep introverted unique romantic temperament
they are elegant, fashion, understanding, have certain economic ability and aesthetic vision
they have independent ideas, the pursuit of perfection, and confident with the grade of
invites around wholesalers, distributors, retailers, long-term cooperation....
integrity is absolutely not a sales, more than a high empty concept, it is it, little details.
view. The value of
clothing
Values are means inserted recognized people working and living in the standard of value, it can guide the inserted correctly perform their tasks and objectives. Also guide the jackets. Ideas and work in unity and communication behavior standard, is inserted candidates and educational standards.
The integrity of
- honest, do not lie, don't cheat around??, including colleagues and customers.
- credit, match word to deed, the commitment can be done.
Communication and teamwork
- to cooperate with others, for peer support.
- used to sharing information and positive feelings with others.
- often assist others to solve the problem.
- care about the feelings of others, can place and put yourself.
Input and adhere to
- love the work and career, trying hard to develop and cultivate their interest.
- be willing to pay the extra time and effort.
- do not easily give up, always believe that more than difficult method.
Assume the responsibility of
- the courage to admit mistakes, not excuses.
- problems can first review its.
- to positive face and accept others.
Innovation of
- non conformist, processing problems have flexible and constructive change.
- there are always new ideas and suggestions.
- ready to try and learn.
The management ideas of
Management tenet:
- people: Let customer satisfaction, respect for employees, everyone is equal, keep good communication channels, encourages employees to express personal thoughts and suggestions.
- to honesty Enterprises: honesty is fundamental in life, but also the fundamental enterprise.
Management methods:
- to lead by example that employees do have to do.
- reasoning: avoid authoritarian and arbitrary, speaks with the fact, the behavior and data.
- with emotion: pay attention to the colleagues of emotion, willingness to self disclose and share your emotions and feelings.
- to institutional constraints: obey the rules of the game, rewards and punishments.
Work style: rapid response, immediate action
- maintain sensitivity, dare to judge.
- once determined the matter immediately action
- have the courage to take responsibility for mistakes in the spirit of.
The concept of survival: always cautious, always suffer from
- moment preserving